A Sea of Hope Coaching
ADHD and Life Coach
Overview
A Sea of Hope Coaching is led by Nikki, an ADHD coach who supports clients through personal growth, confidence building, and self-understanding. Nikki approached me when she felt disconnected from her old branding and ready to evolve into something brighter and more aligned with her current vision.
The Challenge
Nikki’s previous brand no longer reflected who she was or how her coaching had grown. She wanted a brand that represented her vibrant personality, depth of experience, and genuine warmth, helping her feel proud to show up online and in her business.
The new designs needed to:
Capture Nikki’s personality and depth of experience
Create a bright, confident, and professional identity
Bring consistency across all digital and print touchpoints
Reflect the energy and authenticity of her coaching style
Empower her to confidently represent her evolving business
Strategy and Creative Direction
We began with an in-depth brand strategy process including discovery calls, audience profiling, and long-term business vision mapping. From there, I developed a bright, bold, and energetic visual direction balanced with a grounded professional tone.
Logo and visual identity: Reflecting Nikki’s creativity and authenticity.
Colour palette: Vibrant yet refined, representing both personality and expertise.
Custom illustrations: Created to add personality and visual storytelling across her touchpoints.
Website design: Built to grow with her business, offering flexibility and scalability.
The result is a joyful, confident brand that celebrates Nikki’s uniqueness and supports her ongoing growth as a coach and business owner.
Skills
Deliverables
Brand strategy and positioning
Visual identity and logo suite
Colour palette and typography
Custom illustrations
Website design and build
Printed materials and stationery